Context
Industry: Finance and Wealth Management
Country: France
Company type: Ranking Platform and Blog
Tools used: Figma, Webflow and Google Search Console
The problem
Cabinets en Gestion de Patrimoine.fr was looking to become the reference point for all wealth management information in France. They needed a robust, easy-to-navigate platform, optimized for SEO and capable of featuring dynamic rankings of wealth management firms.
360° solution from Digidop
1 - Branding
Our first step was to understand the industry and create a consistent brand image that reflected a position of informational authority in the wealth management sector.
Inspiration came mainly from the media.
2 - UX/UI design
With Figma, we designed an intuitive user interface with optimal user experience. The aim was to make access to information as simple as possible, while maintaining an elegant design.
3 - Webflow development
We used Webflow, a no-code/low-code visual development tool, to develop a 100% customized platform. It integrates advanced functions such as dynamic rankings by city or region, and lists over 500 practices. The site is also optimized for SEO to maximize its visibility on search engines such as Google.
4 - Training
A crucial aspect of our support was training the customer in the use of their new Webflow site, giving them total autonomy for future updates.
Results
- SEO performance: The site has seen a significant increase in organic traffic thanks to its SEO-friendly architecture and content-rich blog on savings and finance. (180 clicks/month - after only 2 months of publication)
- Scalability: The platform is built to evolve easily, enabling Cabinets en Gestion de Patrimoine.fr to continue adding new features and content without complications.
- Usability: Initial feedback from users has been extremely positive in terms of ease of use and site navigation.
Conclusion
This web project is a perfect example of how best practices in branding, UX/UI design and Webflow development can converge to create a true platform. Cabinets en Gestion de Patrimoine. fr is well on its way to becoming the leader in its field, and at Digidop, we're proud to have played a key role in its digital departure with our 360° Webflow development offering →
