Tech start-up case study: Reecall
Introduction:
Digidop supported Reecall, a startup (SaaS) that has developed an AI-based conversational agent to improve the quality of corporate customer service.
360° mapping of the web project
- Understanding workshop: We held a workshop to gain an in-depth understanding of Reecall's business, needs and expectations for the site redesign.
- Wireframe and User Experience (UX) : Our team developed a detailed wireframe with a focus on a fluid user experience, facilitating navigation through the different use cases and industries.
- Mock-ups (UI) on Figma: Several mock-ups were designed on Figma to present different visual and functional approaches, in accordance with Reecall's needs.
- SEO-Friendly development on Webflow: The site was developed on Webflow following a"Client-First" approach and with a focus on SEO optimization, to ensure maximum visibility.
- Webflow editor mode training: We trained the Reecall teams to use the Webflow editor mode, to allow them to manage and edit the content of the site independently.
- Tool integration: We have integrated various tools such as Axeptio, Weglot, Google Tag Manager and Google Analytics for optimal data management and a personalized user experience.
- Multilingual site: The site has been designed to be multilingual to meet the needs of an international audience and to extend the reach of Reecall.
- Development of Google Ads components and landing pages
Conclusion:
Working closely with Reecall, we were able to transform their website into a true web platform showcasing their expertise, while providing an optimal user experience and increased visibility through natural search. The multilingual website allows Reecall to reach a wider audience and expand its influence internationally.